LITTLE RED TRUCK IDEA Co.

The Job Done Right

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Web design portfolio

Web design is a word that encompasses many tasks to us. For all that it means, we like to sum it up by focusing on the purpose of the web. To deliver relevant content and experiences to the target audience in order to get them to do something. Our designers are developers who have coded so they understand SEO best practices and make design choices that support the website strategy. From using semantic HTML5 markup so search engines can understand the page better to keyword research and analysis and everything in between like choosing the best image compression balancing quality and load time to save that 100 kilobytes to improve page speed. We stay current with the ever changing technology tools and languages. Our creatives believe in a happy medium of delivering content in a useful and meaningful way.

MARKETING STRATEGY

Strategy is a core pillar of our service and beliefs. A successful project should have at its heart a strategic plan that is written by a marketing strategist who understands the business' purpose/goals, its target audience, and its product.

For example, when a client comes to us asking for help redesigning their website, one of the first things we do is understand all of these points so we can determine if a redesign is really needed. We advocate talking to the target audience early and often during the process. From these interactions, we create the strategy to achieve these goals in a timely manner. This strategy is the blueprint for engineering. It helps focus creatives on designing the visuals that support achieving the project's goals. It helps the project manager keep the project on time and budget. It's the framework for successful projects.

BRANDING

Brand identity samples

Effective brands, designed from clear vision and strategy, are more than a logo, ../images/ and words. Brands that succeed in reaching the business’ goals use their real power to position themselves in the minds of their audience in a way that distinguishes it from its competition. Successful brands have a consistent message through a carefully selected mix of connected experiences that provoke the target to try, engage, interact, and help promote loyalty.

SOFTWARE ENGINEERING

At LRTICo, website development is big part of who we are and why we're different. Our engineers just don’t sit in a cube and write code and do what they’re told. They’re involved in the process, and they share our passion for new ways of conceptualizing solutions by thinking across disciplines. They’re part of the process that creates these amazing, cross-media, cross-disciplinary mediums.

Best practices, with an eye to SEO, clean code, lightweight, fast, up-to-date/current, work with any CMS or we can build one for you, we help clients decide on the best technical solution and what’s best for their business.

BUSINESS MODEL DESIGN

When an entrepreneur has an idea for a new product, or a company has an idea for a new product, or a company is looking for ways to cross the chasm with an existing product, they are using design to develop their business model.

When done well, the startup or existing business develops a product that people want.

At Little Red Truck Idea Co., we combine design thinking with traditional corporate tactics to help clients grow their businesses. We use agile and lean strategies, with iterative design to fiscally arrive at a sound business model.

PRINT DESIGN

Graphic design portfolio samples

Your product, service, company, business is going to need printed sales materials at some point. Whether that's a business logo, an identity system to send messages internally or externally, direct mail postcards to promote a service, or any marketing campaign where you want your audience to experience your brand in their hands or their eyes. Graphic design is one of our core services, dating back to our roots. We understand how to tell a brand's story using traditional or digital print. We understand paper, inks, letterpress, and varnish. At LRTICo, we help clients grow their company using their brand in a way that facilitates trust, understanding, and appreciation.

The Jess Press Brand Identity

Jess Press is a greeting card maker who wanted a new identity that combined her passion for hand-crafted artwork with her love of telling stories.
The Sluis Academy Brand Identity

A small company with a mind to make a difference in the autism spectrum disorder space asked us for help in defining their brand identity.
Miam Miam Logo

With a hand-lettered font making this french vietnamese sandwich shop both unique and memorable, the client stood out from the busy Atlanta lunch crowd.
Windward Brand Identity

Positioning for the logo design came from listening to the client's vision - a beverage store for the everyday person, a neighborhood store.
Advanca Inc. Logo

Our client asked us to create a logo mark that would suggest forward thinking for a computer repair company and target a corporate clientele.
LRTICo Iconography

Icons help create meaning through shape, color and line. Combined with words, well drawn iconography can stick in the minds of your audience.
Red Datadex Logo

Red Datadex needed help creating a logo for their online search engine tool for restaurant owners searching for trusted vendors.

Frederick Pie Co. Brand Identity

A custom logo designed for an at-home baker selling their delicious homemade goods online. A brand identity using warm colors to suggest appeal.
Lexquire Logo

We needed a custom logo design that would appeal to lawyers, both genders, and business people. Our client also wanted to create an air of sophistication.
Fairtip.org Logo

A social good cause we were happy to get behind and throw our creativity into. Our solution combined custom lettering with loads of symbolism.
GRMI Brand Redesign

Global Resource Management Inc. needed a new brand positioning to match their well-known woman owned IT consultancy.
Chaudry House Logo

Can you find the letters 'C' and 'H' in our solution for this beauty product supplier? A small hint: there are two letter Cs and one letter H.
Tidal Wind Investments Logo

Our creatives pulled inspiration from Japanese Art after learning our client was from Japan. Understanding leads to better solutions.
CABBN Identity

The Captial Area Bed & Breakfast got a creative brand boost from our custom logo design. Rentals increased by 54% within two months of the brand launch.

LITTLE RED TRUCK IDEA Co.

The Job Done Right

Brand logo design examples from our portfolio

The Jess Press Brand Identity

The Sluis Academy Brand Identity

Miam Miam Logo

Windward Brand Identity

Advanca Inc. Logo

LRTICo Iconography

Red Datadex Logo

Work samples righty

Frederick Pie Co. Brand Identity

Lexquire Logo

Fairtip.org Logo

GRMI Brand Redesign

Chaudry House Logo

Tidal Wind Investments Logo

CABBN Identity